HealthInnovation Media was borne in February 2013 under the banner ‘The Health Innovation Broadcast Consortium‘. Also known as ‘HIBC.tv’ we structured an association of healthcare industry journalists, producers, bloggers and ‘twitterati’ laying a foundation for an independent source of health innovation news.
We launched in New Orleans at the HIMSS 2013 Conference and Exhibition to a warm reception and strong demand for our news gathering and live video streaming services. We logged in excess of 35 thought leader and entrepreneurial interviews which we live-streamed via the web generating in excess of 270,000 viewer minutes with an average audience retention per segment of 17 minutes.
Since launch we’ve rebranded to HealthInnovation Media and continue our mission to cover major conferences in the health innovation theater from ‘idea to business model’. In addition we host a weekly radio show ‘this week in health innovation‘ on the blogtalk radio network and privately brand similar broadcasts on a client specific basis to assist in conference messaging, amplification, engagement and digital footprint extension.
Our continuing mission at HealthInnovation Media is to sustain and add to an already extensive and high quality portfolio via subject matter experts sourced from talented independent media producing timely, in depth content for all digital media channels and platforms.
Our reporters, co-hosts and editors bring their considerable social media footprint to the cause. All actively engage on the largest and most relevant social media networks like Twitter, Facebook, LinkedIn and Google+.