We cover conferences in the health innovation space and have been modelling best practices in social media amplification since 2009:

A new media thought leader and fixture on the ‘health 2.0 circuit’ (generically speaking) Gregg Masters aka @2healthguru tweets, interviews, hosts radio shows and generally puts the spotlight on others in the health innovation theater – from start-ups to nimble intrapreneuring of mature companies.

The holy grail of conference amplification is reach and engagement. Regularly featured in one or more of the ┬átop 10 ‘key influencer’ metrics associated with social media coverage of major healthcare conferences, we do our part. Below are some of the ‘digital footprints’ associated with key industry gatherings:HiMSS13 Analytics

mhealth13 analytics


jpm 14 total impressions



Leave a Reply

Your email address will not be published. Required fields are marked *


This site uses Akismet to reduce spam. Learn how your comment data is processed.